How to Say “Happy Holidays” in 30 Languages

Holiday greetings are in full swing! Do you have a multilingual audience? Do you want to place localized greetings on your website or holiday email? Here are 30 different ways to express your holiday greetings to your customers and colleagues! Happy Holidays in French: Joyeuses Fêtes! Happy Holidays in Spanish: Felices Fiestas! Happy Holidays in Vietnamese: Hạnh phúc ngày lễ Happy...

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What Are the Differences Between Interpreting & Translation?

In order to grow, organizations need to communicate with their customer audiences in their native language, whether that is to attract global audiences or a local population in the language they prefer to speak. This may involve interpretation of your content, translation, or both. As closely related linguistic fields, the two processes are often cited interchangeably—but each has a distinct...

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Why ASL Interpreting Is So Important

Some version of sign language has existed throughout the course of human civilization. However, it was not until the 17th century that the Western world saw a systematic study of the teaching and learning of sign language.  In 1620, a Spanish priest by the name of Juan Pablo Bonet published the first modern text to propose a method of educating deaf children through the use of manual signs.  His...

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Translation. Localization. Transcreation. What’s the Difference?

Translation, localization, and transcreation are similar in the way they relate to language and culture. All hold equal importance in globalizing a company or product, as they allow a non-English speaking or foreign audience to understand a company or its product or services. However, to help you better understand where the differences lie between the...

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Translating Safety in Your Workplace

According to the United States Department of Labor, Bureau of Labor Statistics (BLS), the employment of translators and interpreters is expected to grow by 29 percent from 2014 to 2024. This is attributed to an increase in globalization along with a more diverse population in the United States. A more diverse population may also mean an increase in multilingual employees or employees with...

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Globalize Your Video Marketing with Smart Translation

Video has become an integral part of marketing. As one of the more time intensive and expensive line items in a marketing strategy, why not make that spend stretch to reach as many people as possible? Ensure your marketing videos are equipped with some smart translation techniques. Here’s why: 4x as many people prefer to watch videos about products than to read about them 40% say they are...

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Top Five Industries Benefitting from Translation

We have been living in a digital age for a couple of decades in which global communication is more of a regularity than an anomaly now. Domestically and abroad, language and culture play a huge role in business. Communication with clients, customers and partners doesn’t have to be difficult. That’s where language services play a valuable part in the translation of important documents and...

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Translation’s Role in Global B2B Marketing

B2B marketing strategies are continually shifting as companies work to expand into markets outside their borders. Additionally, B2B transactions are typically larger and the sales cycle longer than direct to consumer. With significant time investment on the sales side, every possible efficiency should be taken and every advantage utilized. One way to do that is through a holistic approach to...

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Language Diversity Affects EVERY Business: Whether You Know It Or Not

In order for businesses to communicate effectively with all of their employees and consumers, it is a good idea to gain thorough understanding of the current language diversity in the United States. There are more than 300 languages which are relatively common in the US, according to the 2011 American Community Survey. You can see evidence of this diversity in everything from the bilingual signs...

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Multilingual Marketing – Reach More Customers With Your Message

Your clients, customers & audiences may need you to make more effort…in language that is. When marketing, there’s a natural expectation that organizations will make an effort to understand the language & cultural differences among various customer populations, countries & cultures. Are you overlooking this important aspect of marketing?...

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