AMERICAN EXPRESS OPEN METAPHRASIS

American Express Open Features Metaphrasis Founder’s Story

American Express Open recently interviewed and just released the feature story on our Founder and the Metaphrasis story. Metaphrasis gets called upon in court cases, insurance statements, medical appointments, social service visits, mental health…

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Everybody Wins When You Choose to Go Local!

Today’s business partnerships are about efficiency, best value and bottom line. Many interpret that to mean the lower the price, the better the partnership. We are here to tell you, that’s not always the case! When faced with a buying decision in…

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Metaphrasis Unveils New Brand Identity & Launches New Website

After more than a decade of experience working with hundreds of clients, we understand that effective language services require a dedicated and concerned effort to ensure that each person in the process is properly understood and represented. To…

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Writing for Translation: An Editor’s Checklist

You spent hours crafting the “perfect” piece of content. You chose your keywords, did your research, struggled through the always tough first draft. Then you combed through your words so that the meaning and tone were “just right.” It…

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Planning Your Language Services Strategy for 2017

Language services shouldn’t be just another check box on your list of to-dos when planning for 2017. Taking the time to think through a language services strategy now will help you work smarter and be more cost effective in the year to come. When…

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Translation vs. Transcreation: What Do You Need?

Remember the National Dairy Association’s campaign “Got Milk?” What if they had wanted this translated into Spanish to reach a primarily Spanish-speaking market? That would result in a literal translation of “Are You Lactating?” It doesn’t have…

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Making Human Resources Multilingual: Why It Matters

Whether you are a multinational company with offices overseas or a local Chicago business with non-English speaking employees, you must be adept at bridging the gaps between languages and cultures in order to recruit and maintain the most valuable…

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The Real Cost of NOT Professionally Translating Marketing Materials

As modern consumers, we are constantly inundated with information through the use of mobile devices and wearable tech. This means that we are rarely off the grid. Digital content is coming at us from all angles and as a result, we have become very…

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Creative Partnerships Result In Patient Benefit: Norwegian American Hospital & Metaphrasis Interpreter Program

Professional language services company, Metaphrasis Language & Cultural Solutions, and Norwegian American Hospital have recently collaborated to create a unique solution that benefits both entities as well as the community. In the medical…

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Why Google Translate is Like Speed Dating…

Does Google Translate have a place in the world of professional translation? We don’t think so. There is a small place for it in personal use, but Google Translate is most definitely NOT a replacement for professional language services. In a sense,…

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